Published:27 July 2020
Betway has announced mega star creator, Don Jazzy, and media personality and long-time host of BBNaija, Ebuka Obi-Uchendu as its BBNaija ambassadors, leading the online entertainment and gaming brand. This comes shortly after the announcement of Betway as the lead sponsor of the fifth season of Africa's biggest reality television series, Big Brother Naija, scheduled to premiere on July 19, 2020.
Ebuka was coming back as BBNaija 's host for the fourth time this year has praised Betway as one of the world's largest gaming and entertainment brands. While Big Brother Naija is the most significant reality TV show in Africa, he's incredibly proud to be associated with both brands. He can't wait to share all the drama and excitement with customers of Betway and BBNaija fans all over the world, because Season 5 of BBNaija will be the biggest and most exciting one.
Don Jazzy, who remains one of the most popular and successful entertainers in Nigeria, expressed his excitement partnering with Betway on season 5 of Big Brother Naija. Fans of Jazzy are expecting all of this BBNaija season to get the best of entertainment, banter, fun and excitement from Jazzy, Ebuka, and the Betway team.
Betway Country Manager, Lere Awokoya, had stated that Don Jazzy and Ebuka are two of the leading influencers and trendsetters of Nigeria's pop culture. Through the collaboration with two superstars, and with Betway as the lead sponsor of BBNaija, they can interact even more with an enthusiastic entertainment audience and give millions of Nigerians the ultimate gaming experience.
As the lead sponsor of Big Brother Naija, Betway will foster a spirit of rivalry among the housemates, as well as the show's fans and viewers.
Betway will also add to the excitement of the BBNaija experience with its weekly Arena Games, and a variety of gaming events, both on the TV show and Betway channels – both offering viewers the chance to play and win.