Published:21 August 2020
Paytech revealed it had released its award-winning Casino content in New Jersey with its long-term strategic partner, Bet365.
The deal sees Bet365 go live with a number of the best-performing Playtech games including Playtech classics such as Frankie Dettori's Magic Seven, Great Blue, and White King.
The partnership marks Playtech's first foray into the U.S. market, with intentions to partner with more New Jersey operators in the months ahead. It comes from Playtech just last month gaining regulatory approval for the market. Playtech also started licensing in other jurisdictions in the U.S.
Bet365 started the New Jersey market in 2019 and has since introduced its sportsbook and online casino to state customers.
Bet365 is eager to work with Playtech to extend its service offering to the U.S. market. Being the first to market, it is a real differentiator for our platform, given the range and calibre of Playtech's content. Bet365 look forward to expanding their already strong relationship as Casino offers continue to grow.